Notes and thoughts on communication and philosophy.

Blog by Elmine Wijnia.

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My role

I've been very busy lately redefining myself, in terms of what I want to do as a self-employed person. After my graduation I knew I wanted to continue in the social software business, making sense of its impact on working routines and learning strategies. Unfortunately, up until now, people in The Netherlands are still very slow in adopting new software and new learning strategies. So unable to find a job the only route for me was to own my own job, which has its pros and cons.

It took me over a year to figure out to some extend what my added value can be for people. Although the search will continue, for now my focus will be on the individual. A lot of people are continuously struggling with everything going on on-line. People don't know where to start their search. For instance Ton told me the story of a participant in one of his workshops who knew about wiki's, but a search on the internet gave so many different wiki's that she didn't know which one to use and therefore didn't try one at all (the paradox of choice).

Apparently we have reached a point of abundance for newcomers to social software. These people need guidance in what tool (or better which combination of tools) could suit them, based upon their communicative goals rather than technical specifications. Be it this wiki, or that blogging platform. Most important, they need help with formulating the right questions about their needs so they can choose themselves.

Guiding people in the landscape of social software, helping them choose, help them ask the right questions and learning them how to cope with the ever changing landscape themselves is the role I see for myself.

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